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IDC Reports Fitness Trackers in the Lead as Wearables Market Grows 3.1% in 3Q 2016

Total wearables shipments reached 23 million in the quarter, led by Fitbit.

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By: DAVID SAVASTANO

Editor, Ink World Magazine

While the smartwatch market took a tumble this quarter, the overall wearables market grew 3.1% year over year in the third quarter of 2016 (3Q16). Total wearables shipments reached 23 million in the quarter, according to data from the International Data Corporation, (IDC) Worldwide Quarterly Wearable Device Tracker.   Basic wearables, primarily comprised of fitness bands, accounted for 85% of the market and experienced double-digit growth. Much of the increase was attributed to the launch of n...

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